The Associated Press
NEW ORLEANS -- For $5, residents of one of the city's hardest hit neighborhoods received three tennis balls Saturday -- and a chance to vent 15 months of frustration at the slow pace of rebuilding since Hurricane Katrina.
The object of their annoyance sat perched atop a dunk tank -- Bob Josephson, director of intergovernmental affairs in Louisiana for the reviled and much-lampooned Federal Emergency Management Agency.
"C'mon, the water's warm. Let's go!" Josephson cried out, as he shivered above the tub of frigid water.
It's a reminder that in spite of the devastation and lingering anger at government failures, New Orleans maintains its quirky sense of humor. Money raised was to go toward rebuilding efforts in the Broadmoor neighborhood, including planning and community activities.
In less than an hour, residents shelled out $250 to dunk Josephson. Several took repeat turns.
Politicians invited to be dunked who politely declined included Mayor Ray Nagin and Gov. Kathleen Blanco. No-shows included City Council President Oliver Thomas and the U.S. Army Corps of Engineers, in charge of fixing the city's levees.
Wearing sweat pants, newly elected city councilwoman Stacey Head took the bone-chilling plunge. Her colleague, freshman councilwoman Shelley Midura, arrived wrapped in a warm jacket.
"Please don't make me do it. I'm chicken," she pleaded -- and organizers agreed to accept a $50 donation to the Broadmoor Improvement Association in exchange for her no-show. An hour later, she braved the cold water, raising more than $100.
Broadmoor is one of the storm's few success stories: Sixty percent of the neighborhood's 2,900 homes are currently occupied and undergoing renovation, one of the highest percentages among the city's flooded areas. Although it took on between 8 and 9 feet of water, it was one of the first neighborhoods to produce a full-fledged rebuilding plan, as required by the Louisiana Recovery Authority.
Down Napoleon Avenue, signs proclaiming "Broadmoor Lives" hang from lamp poles, a message repeated on bumper stickers and on lawn signs.
Yet the neighborhood also shows the daunting challenges that lie ahead. Behind the dunking booth, red flowers bloomed in the garden of a manicured, fully renovated bungalow. Yet the lawn also had one of the ubiquitous "For Sale" signs, symptomatic of the ongoing exodus from the city.
After spending nearly 45 minutes in the dunking booth, FEMA's Josephson took off his sopping shirt and tried to warm himself with a towel.
He explained that FEMA is a part of the community and allowing himself to be dunked was an attempt to show that he and his much-criticized colleagues are not so different from their neighbors.
"It's all in good fun," he added, as residents thanked him and offered dry clothes and a place to change.
Connect with the Southeast Missourian Newsroom:
For corrections to this story or other insights for the editor, click here. To submit a letter to the editor, click here. To learn about the Southeast Missourian’s AI Policy, click here.