NEW YORK -- Toothpaste delivered in two days is convenient, but not so great for the environment. After you click "buy," online orders leave warehouses to be loaded on gas-guzzling jets or trucks. And returns are a problem, too, since the items have to make the trip back to a warehouse.
Outside of ditching online shopping altogether, there are some small tweaks shoppers can make to lower the impact on the environment, such as slowing down shipping times and not filling up the cart with stuff you know you won't keep.
Some online retailers have announced their own initiatives, hoping to please customers worried about online shopping's impact on the planet. Amazon, which hooked us on two-day shipping, says it is using more electric vans for deliveries and working with companies to cut down on their packaging. And Etsy, an online seller of artisanal and vintage goods, is offsetting the emissions from every order by paying for projects such as wind farms in India and protecting trees in Minnesota.
"It's hard to open the paper these days without seeing news of our changing climate," said Etsy CEO Josh Silverman.
Here's what you can do:
Instead of same-day, next-day or two-day delivery, choose slower shipping when you're given the option. This will give shippers more time to plan routes and make sure trucks are filled with packages, which means fewer trucks are needed, reducing the amount of fuel used. You may even get rewarded for being patient: Amazon and Walmart.com, for example, sometimes offer $1 rewards for picking slower shipping.
Instead of ordering detergent Monday and batteries Wednesday, hold off and try to order everything together since there's a better chance the order will come in one box. That's not always the case though, since the items may be shipped from different warehouses. If you're an Amazon Prime member, try using the recently launched Amazon Day, which lets you pick a day in the future to get all your orders delivered at the same time.
Ship the package to a central location, like a locker. This lets shippers deliver to one place, instead of having to drive up to individual homes, saving on fuel, said David Closs, a supply-chain professor at Michigan State University's Eli Broad College of Business. Amazon has lockers at banks, grocery stores and other places where orders can be sent. And UPS will let you redirect a package to one of its lockers before it arrives.
Another option: order online and pick up in stores. Walmart, Target, Best Buy and most other big retailers offer it.
If you're shopping online from a company that has physical stores, bring anything you want to return to the store yourself instead of shipping it back. When you ship back something you don't want, it may be driven to multiple warehouses before it is sold to someone else. Returns at the store typically stay there, said Sharon Cullinane, a logistics professor at the University of Gothenburg in Sweden.
And be more mindful of what you're buying.
"People over order," Cullinane said. "They buy 10 things and return nine."
Follow Joseph Pisani at http://twitter.com/josephpisani
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