Winners of the 2008 ADDY awards

Sales promotion

• Catalog: Southeast Missouri Hospital for its Pregnancy Planner, Red Letter Communications Inc. for Sabona Magnetic Bracelets 2008 Catalog and Southern Illinois University Carbondale for its undergraduate admissions View Book
• Sales Kit: Southern Illinois University Carbondale for its Admissions Packet and Abby Ink LLC for Belvoir Media Group's Mary Engelbreit's Home Companion Press Kit
• Sales Promotion Campaign: Southern Illinois University Carbondale for its Admissions Materials
• Packaging: Southeast Missouri Hospital for Tissue Box
• Point-of-Purchase: Red Letter Communications Inc. for STIHL 2008 Counter Flip Book
• Trade Show Exhibit: The Wright Group for BiltBest Windows and Doors' It's All About Choice Exhibit
• Point-of-Purchase Campaign: Red Letter Communications Inc. for its STIHL Inc.'s Turn Plastic Into STIHL campaign
• Video Sales Presentation: The Wright Group for BiltBest Windows and Doors' It's All About Choice DVD

Collateral material

• Stationery Package: Creative Instinct for Elite Woman Corporate ID and Abby Ink LLC for Cape Girardeau Public Library Stationery
• Annual Report, Color: Southeast Missouri Hospital for its Shaping the Future, Southern Illinois University Carbondale for its Annual Report and The Roberts Group Inc. for Saint Francis Medical Center's 2008 Annual Report
• Brochure, Color: The Wright Group for BiltBest Windows and Doors' It's All About Choice Brochure
• Cover: Acclaim Press for Through the Eyes of Lincoln
• Editorial Spread: Craig Williams Creative for Champaign County Chamber of Commerce's Community Link "Stories of Us" Spread and Concord Printing Services for "Flower Girl Dress," a Rust Communications "I Do" magazine spread
• Poster: Silkworm Inc. for Friends of Murphysboro's 2008 Shawnee Hills Wine Festival Poster, Southern Illinois University Carbondale for its undergraduate admissions' Southern -- Your Next Adventure Starts Here
• Special Event Invitation: Abby Ink LLC for Hanna Moore and Brian Lottes' Moore-Lottes Wedding Invitations, Southeast Missouri Hospital for its Rounding Up the World's Best Volunteers and The Roberts Group Inc. for Saint Francis Medical Center's AANS Invitation

Direct marketing

• Direct, B-to-B or Consumer: Craig Williams Creative for Bowling Green Chamber of Commerce's Bowling Green Magazine, Southern Illinois University-Carbondale for its SIUC Road Piece
• Specialty Advertising: Red Letter Communications Inc. for Bootheel Tractor Parts 2009 Calendar

Consumer or trade publication

• Consumer/Trade, Full Page, Color: Southeast Missourian for Pepsi MidAmerica's It's turning heads
• Magazine, Self-Promotion Campaign: Southeast Missouri Hospital for its Vim & Vigor

Interactive media

• Website, B-to-B HTML: Element 74 Web Design for Spellman Brady & Co.'s website and Southern Illinois University-Carbondale for its Creative Services website
• Website, Consumer HTML: Element 74 Web Design for Men At The Cross website and Element 74 Web Design for Woodland Hills Church website
• Internet Commercials: Red Letter Communications Inc. for STIHL Inc.'s New Trimmers

Television

• Local TV: Southeast Missouri Hospital for its Balance, The Roberts Group Inc. for Saint Francis Medical Center's "Medical Minute Extra" with Dr. Heid
• Local TV Campaign: Southeast Missouri Hospital for its Calling
• National TV, Consumer Services: Red Letter Communications Inc. for Universal Television Institute's National TV

Mixed/multiple media

• Mixed-Media, Local Consumer: The Wright Group for River West Partner's Walden park "Fall in Love" and The Roberts Group Inc. for Saint Francis Medical Center's 2008 Annual Campaign

Advertising for the arts and sciences

• Arts, Campaign: Southern Illinois University Carbondale for its Perspectives Magazine

Advertising industry self-promotion

• Self Promotion, Interactive: Southern Illinois University Carbondale for its Creative Services website

Student ADDY categories

• Brochure: Southeast Missouri State University MC418 Spring 2008 advertising campaign class for Southeast Missouri State University's Simply Solar Greenhouses, Sphinx Advertising for Southern Illinois University's AAF plans book
• Single Consumer/Trade Magazine: Lindsay Holtmann for Southern Illinois University's Hands, Britni Woodworth for Southern Illinois University's Get High
• Magazine Campaign: Kelsey Marlow for Southern Illinois University's Cross Examination
• Radio: Southern Illinois University-Carbondale and Southeast Missouri State University for St. Jude Children's Research Hospital SIUC & SEMO
• Mixed Media Campaign: Southeast Missouri State University MC418 Fall 2008 advertising campaign class for the Faultline Film Festival -- A Series of Shocks, Southeast Missouri State University MC418 Fall 2008 advertising class for the Fault-Line Film Festival -- Crack Open a World of Opportunity