custom ad
April 17, 2005

NEW YORK -- As country is to line-dancing, rap is to ... yoga? Hip-hop guru Russell Simmons has entered the fitness world with the release of a yoga video set to rap beats. "Russell Simmons Presents Yoga Live" is an otherwise traditional instructional video that teaches the basics of yoga postures and breathing...

The Associated Press

NEW YORK -- As country is to line-dancing, rap is to ... yoga?

Hip-hop guru Russell Simmons has entered the fitness world with the release of a yoga video set to rap beats. "Russell Simmons Presents Yoga Live" is an otherwise traditional instructional video that teaches the basics of yoga postures and breathing.

"For me, this is a very serious venture," Simmons said. "If I could move the meter and take yoga and spread it ... then everyone in the world would do it."

The 47-year-old Simmons has practiced yoga for nearly a decade.

Receive Daily Headlines FREESign up today!

The creator of rap label Def Jam also has introduced a host of other hip-hop flavored products including an HBO comedy series, clothing lines and beverages -- but says this yoga series is especially important.

"Everything you sell has got something to do with happiness," Simmons said. "So this is the best thing that I can sell."

Hosted by Sara Ivanhoe, the video (also available in DVD) has a soundtrack with relatively tame rap beats.

"It's really about silence," Simmons said. "The world can be a backdrop, but you've got to use your breath as the real soundtrack."

Story Tags
Advertisement

Connect with the Southeast Missourian Newsroom:

For corrections to this story or other insights for the editor, click here. To submit a letter to the editor, click here. To learn about the Southeast Missourian’s AI Policy, click here.

Advertisement
Receive Daily Headlines FREESign up today!