CBS expanding Sunday political talk show to hour

NEW YORK -- With its Sunday morning political talk show "Face the Nation" doing well in the ratings entering an election year, the show will match its rivals by expanding to an hour in April.

Both "Meet the Press" on NBC and "This Week" on ABC already air for an hour each week, but Schieffer's show lasts 30 minutes.

"You made it possible," anchor Bob Schieffer told viewers at the end of Sunday's show. "We don't plan to change a thing, no bells and whistles. We'll just keep sitting the key newsmakers down, turning on the lights and asking them questions and then we'll bring in the experts from in and outside CBS News for analysis."

Schieffer spent many years in third place in the ratings. But personnel changes have hurt his competitors: "Meet the Press" is no longer dominant with David Gregory as it was with the late Tim Russert, and Christiane Amanpour replaced George Stephanopoulos on "This Week."

"Meet the Press" still leads this season among all viewers, but in the key news demo of viewers ages 25 to 54, "Face the Nation" is ahead.

Schieffer didn't mention it, but the expansion isn't permanent -- at least not yet.

CBS News president David Rhodes said the expansion will be for 20 weeks, then will be re-evaluated.

CBS News management has wanted for years to expand the show but has been hampered by restrictions at its affiliates. The network has a two-hour "window" Sunday mornings, with local stations controlling the rest of the time. CBS managers don't want to touch the successful, 90-minute "Sunday Morning," but conflicts at different affiliates have prevented expansion of "Face the Nation."

Now, with the show going well, CBS decided to move ahead with the expansion, making the bet that it would do well enough that affiliates wouldn't want to shrink it again after the 20-week period.

"This issue goes back a long time," Rhodes said. "One thing that's different now is that it's No. 1."