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Possible Reasons You Are Not Getting Clicks on Your Social Media Posts
For many people, getting clicks, likes, and comments on social media posts is equal to life itself. If they don’t get them, they’re miserable. Most teens are scanning social media literally all the time and it affects their moods and actions. Adults have surely learned that feedback from people is nothing worth stressing about, whereas for a business, these clicks are important. Social media engagement with clicks is telling a business what customers like and dislike about their offerings.
Inconsistency
If somebody constantly posts on social media, they expect it from others too. Social media is, after all, about being social. One of the major reasons you aren’t getting clicks on your social media posts is that people don’t really know about you or your offerings, as you’re inconsistent with postings.
If you only post once or twice a month, people lose interest. Creating a social media strategy and being religious about engaging with people is key for getting clicks on your social media posts. Not only do you need to be consistent with posting regularly, but you also need to be consistent with the type of content you post. As a business, you can’t be posting what customers want to see and read, but you have to give them an honest reflection of your company.
Post more than once
Most businesses aren’t getting what they want from the content they’re creating. The idea for businesses is to be driving as much traffic as possible to their website and experts say you should be sharing your content more than once.
Once you’ve published a new blog and collected clicks, share the content again and even a third time and see how the traffic more than doubles. It goes without saying that by posting often, you can reach different people in different time zones and just this in itself increases traffic to content.
One good turn deserves another
You scratch my back and I’ll scratch yours. You like my social media posts and I’ll like yours. And that’s just it; if you’re not getting enough clicks on your social media posts, you’ll have to be clicking more on other people’s posts. It isn’t enough to just share content through social channels as you need to be actively participating on different social media platforms.
If you have a Twitter account, then you want to join in group discussions with hashtags. You have to be answering questions and engaging with readers. You can’t just be advertising your wares without interacting with your fans. Make sure you cater to everybody by ensuring that your content is readable on all devices.
Poor content
People are sick of meaningless trash on the Internet. They want well-written material that can be of use to them and which makes sense. To make sure that your content is appealing, you need to optimize it according to the platform that you’re on.
For instance, Twitter is known for its hashtags. But what works on Twitter isn’t going to work on Facebook or Instagram. You also have to define your audience because they’re the ones you want to be collecting likes and comments from. They are the ones to bring more value to your business.
Defining your audience is important as you need to know precisely who you’re talking to so that you can adapt your strategies to suit in order to use the right tools and tone, rather than trying to appeal to all two billion Facebook users.
No prior engagement
You know what it’s like – you want to like a post but for some obscure reason, you don’t want to be the first one to like a post. It’s why people and businesses buy social media followers from Massgress because then it shows engagement with their posts. In other words, if you want to encourage interaction, you need to already have people interacting.
It’s difficult to start a new business, or a new social media account with no followers. Save time and effort building up a following by simply buying seriously cheap followers. When you buy followers, did you know that your profile is ranked higher by the algorithms, certainly on Instagram? This means more traffic to your site.
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