SOUTHEAST MISSOURI HOSPITAL HONORED FOR EXCELLENCE IN MARKETING, COMMUNICATIONS

Southeast Missouri Hospital's marketing and communications department received statewide recognition for 11 projects it produced this year to educate and inform community and area residents of a variety of health-related issues.

The marketing and communications staff includes Nancy Bray, director; Peggy Barringer, Renee Bowerman, Stacy Christiansen, Maggie Friend, Joyce Miller, Sally Owen, Donna Pikey and Keith Whitworth.

The "Show Me Excellence" awards are presented by the Missouri Association for Healthcare Public Relations and Marketing to recognize high achievement and quality in various communications and public relations projects.

Awards were presented during the recent annual Missouri Hospital Association annual convention and trade show, held at Tan-Tar-A Resort in Osage Beach, during a Show Me Excellence Awards recognition breakfast.

Presiding at the recognition breakfast was Sally Owen, who has served the past year as chairman of MAHPRM. The organization includes representatives from most of Missouri 150 hospitals.

Hospitals throughout the state entered the MAHPRM "Show Me Excellence" award program, with more than 238 entries in the 1997 competition.This year's entries were judged by public relations and marketing directors from the Iowa Society for Healthcare Marketing and Public Relations.

Southeast received six first-place awards, three seconds and two thirds.

Firsts:

-- Special Public Relations Project, for the Generations Family Resource Fair, held in conjunction with the opening of the hospital's new Generations Resource Center.

-- Special Marketing Project, for educational programs and marketing related to opening of the hospital's new joint replacement center.

-- Annual Report, "Generations of Care."

-- Advertising-Television, "Heart Care for the Heartland.

-- Advertising-radio, "Heart Care for the Heartland.

-- Special Purpose Publications, Lobby Mural booklet.

Seconds

-- Advertising, Total Campaign, "Heart Care for the Heartland."

-- External Publications, "Partners," the hospital foundation newsletter.

-- Photography, new lobby photograph.

Thirds

-- Internal Publication, "InforMed."

-- Advertising-print, lobby opening and dedication.