BUSINESS MEMO: TV, RADIO STATION SWAP

Jacor Communications Inc. is trading a Tampa, Fla., television station to Gannett Co. for six Gannett radio stations.

Jacor will assume ownership of Gannett's KIIS-AM and FM in Los Angeles, KSDO-AM and KKBH-FM in San Diego, and WUSA-FM and WDAE-AM in Tampa/St. Petersburg. Gannett will get WTSP-TV.

The transaction is subject to Federal Communications Commission approval. It would give Jacor 73 radio stations in 16 markets and one television station, WKRC-TV in Cincinnati.

Gannett will continue to own five radio stations in Chicago, Dallas and Houston. The Arlington, Va.-based company also owns newspapers and television stations, including the recently acquired WLWT-TV in Cincinnati, which it must sell because it also owns The Cincinnati Enquirer.