Dieting for dollars?

Sunday, June 27, 2010

How much money would it take to get you to lose some serious weight? $100? $500? Many employers are betting they can find your price. At least a third of U.S. companies offer financial incentives, or are planning to introduce them, to get their employees to lose weight or get healthier in other ways. "There's been an explosion of interest in this," said Dr. Kevin Volpp, director of the University of Pennsylvania's Center for Health Incentives.

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