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Risque ads urge living it up in Kentucky's 'Possibility City'

Tuesday, October 13, 2009

LOUISVILLE, Ky. -- Want to live it up in a thriving metropolitan city and find a girl with a tattoo on her -- well, in a strange place?

A recent ad campaign launched in Kentucky says all that can happen in Louisville. But some officials aren't laughing at the tongue-in-cheek ads boasting the benefits of "Possibility City."

Metro Councilman Doug Hawkins and other city officials have said several of the ads are in poor taste.

One depicts a young man who wants to get out of fictional Oblivion, Ohio, so he can find a girl with a risque tattoo. Another alludes to warnings on erectile-dysfunction medications, saying happiness lasting more than four hours is normal.

Despite the criticism, the marketing firm that created the campaign says the ads have gotten a positive response.


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